More and more businesses are using webinars for a variety of purposes. Rubis Group recently started webcasting its financial results presentation to engage investors and analysts.
Challenge
The financial community is often dispersed, and it is not always easy for investors and other stakeholders to participate in face-to-face meetings. Rubis Group, a Euronext listed company therefore wishes to broadcast its meetings on the web because, like a physical meeting, it saves time.
Solution
According to Rubis Group, webinars are an ideal solution for communicating with all its investors around the world. The group considers a financial results webcast to be more professional and more conducive to participant buy-in. The financial community, much more than others, is mobile but above all dispersed. The webcasts have therefore helped Rubis Group to meet the challenges of mobility and are one of the growth levers when it comes to communicating with analysts and investors. Rubis chose Company Webcast because it has a professional team and an innovative webcast tool.
Results
Offering live and delayed broadcasting of your publications and press releases has enabled Rubis Group to get closer to its contacts. More so, the webcast allowed him to interact with his audience. The group was able, live, to organize polls, collect impressions and answer questions. Rubis emphasizes that the Webcast is an agile solution but above all adapted to the needs of a world where international exchanges are intensifying.
You can see an example of a Rubis webcast below:
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